Read our new brochure:

Our new company brochure is now available for you to read online. You can also download a pdf version here.

“Bonar Yarns is primarily a manufacturing company and our customer service is an essential link between our own production facilities and our customers. SMART Way Forward were asked to deliver a training programme focussed on improving our service, communication skills and helping staff make best use of their time. This they have achieved through a […]

15 March 2018

Negotiation and closing skills

In every sales call, there will always be an element of negotiation between you and the customer/ client before you close the deal. Therefore, it is vital that you remain calm, assertive, polite and completely professional throughout all negotiation. Successful negotiation means being aware of you tone, pitch, words and mannerisms, as well as the benefits of your product/service to the customer. Once negotiation has taken place and a solution agreed, it is important that commitment is given by both parties. There are five key closing techniques that will help you close more sales, more successfully.

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