Read our new brochure:

Our new company brochure is now available for you to read online. You can also download a pdf version here.

“Since I have known Nadeem he has shown excellent organisational and motivational skills. Nadeem has a strong association with athletics and has shown an exceptional ability to use his business attributes to the benefit of the sport. It is this ability to transfer skills from one area to another in a lateral way plus using his motivational manner that has encouraged him to take to launch SMART way Forward.”
Bryan Smith
Director London Marathon
Past Non Executive Director UK Athletics

15 March 2018

Identifying customer behaviours

This training workshop highlights the reasons why certain customer and clients may act or respond in a particular way when faced with either a challenge, an option, an alternative or a sales type scenario. The is a particular reason for this, which is often influenced by environment, situation and scenario. Customer and client characteristics often fall into four specific quadrants, which will be explored thoroughly during this workshop with solutions openly discussed.

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