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“As part of our commitment to staff training and CPD, we appointed SMART Way Forward to organise a motivational morning for our team, away from the office. The team from SMART Way Forward organised an excellent morning of inspirational training workshops, followed by 90 minutes of archery at Mepal Outdoor Centre. Everyone from the Jordan […]

31 May 2012

Donna Obstfeld

Donna ObstfeldDonna Obstfeld is an experienced HR practitioner with over 15 years HR and management experience. Donna’s expertise has been achieved through a mixture of in-house, interim and consultancy roles. Past employers include Dixons Stores Group, TK Maxx, Metronet SSL, Securicor, West Herts College and Hewitt Associates. Her skills have allowed her to assume a wide variety of roles including HR management, recruitment, project management, compensation & benefits and consultant.

Key projects have included recruitment & selection initiatives, development of contracts and handbooks, HR systems, pay and bonus reviews, job evaluation frameworks, design and delivery of benefits and communications, the establishment of HR departments and their operational processes, redundancy and TUPE, HR advice for internal changes and strategic policy & procedure development.

Donna’s clients and employers span a variety of sectors including retail, transport, security, education, finance, pharmaceutical, technology, FMCG and professional services.

Donna Obstfeld graduated from the University of Hertfordshire with a joint honours degree in Business and Psychology. She is a Chartered Fellow of the Chartered Institute of Personnel and Development (FCIPD) and a member of the Civil Mediation Council.


At the SMART Way Forward CPD Coaching Conference 2012, Donna Obstfeld will be delivering the following workshop:

2.00pm – 3.00pm (Workshop B)
HR requirements for the sport, leisure, health and fitness industry

Having a good understanding of HR when you are coaching, training, observing or competing is essential when you are in contact with so many people on a day to day basis.

HR procedures go further than just paperwork, enhanced CRB checks and becoming a registered / affiliated / qualified coach. HR procedures are there to help protect the coach, as well as the athlete, player, client or customer.

As athletes and players across all sporting disciplines progress from grassroots to elite and international standard, it is important to know your own boundaries, as well as everyone else’s within the sporting arena. This includes coaches, athletes, players, team managers, paid and voluntary staff, full / part-time employees, sports agents, medical teams, organisational staff, sponsors and the media, as well as members of the public.

This workshop will give you an introduction into what you need to be aware of as a coach, how to put sensible structures in place, how to avoid getting yourself into awkward situations and how to deal with certain circumstances if they arise.




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The will to win is important … but the need to prepare is vital