Read our new brochure:

Our new company brochure is now available for you to read online. You can also download a pdf version here.

“We were delighted to welcome Nadeem Shaikh from SMART Way Forward to speak at our Conference on Sunday 3rd November at The University of Hertfordshire Sports Village, Hatfield. We knew Nadeem’s knowledge and experience of coaching would be extremely useful to all the sports coaches and delegates attending on the day.”
John O’Callaghan
Club, Coach and Sports Development Manager, Herts Sports Partnership, University of Hertfordshire, Sports Village, Hatfield

10 June 2011

SMART Way Forward appoints 100AND10% as its new dedicated marketing agency

Specialist sales management and training consultancy, SMART Way Forward, has confirmed the appointment of 100AND10% as its dedicated marketing agency.

“I picked 100AND10% because I was very impressed with the work they have delivered for ISPAL, The Grass Roots Football Show, Careers in Sport & Leisure and Powerleague,” said Nadeem Shaikh, Managing Director of SMART Way Forward.

“100AND10% have extensive knowledge and experience of working within the sports and leisure industry and so they were the obvious choice for SMART Way Forward. I am delighted to be working with Jonathan and his team.”

On the award of the contract, Jonathan Wilson, Managing Director of 100AND10%, said: “I have known Nadeem for a number of years and have always been impressed by his skills, capabilities and enthusiasm.

“Once he explained the concept behind SMART Way Forward I was certain the business would be a success and I am delighted that 100AND10% can support the marketing strategy and delivery for SMART WAY Forward to help achieve this success.”

For more information about SMART Way Forward and how it can help your organisation achieve its key commercial goals, please take a look at the website or contact the SMART Way Forward team on the details below.

For more information on marketing agency 100AND10% visit


Twitter: @smartwayforward

LinkedIn: Nadeem Shaikh

T: +44 (0) 7980 300169




S – Sales Management

M – Motivation

A – Advertising & Marketing

R – Resource Management

T – Training


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