Archive for the ‘Advertising and Marketing’ Category

Social media training and advice

Posted on: March 15th, 2018 by tim No Comments

This is a half day training workshop which focuses on how best to use social media for business. Predominantly focusing on LinkedIn, Twitter and Facebook, this workshop will show you how to attract and interact the right people, help you understand what is/is not acceptable, and how to maximise your exposure and generate new business through each of the different social media platforms. This is a fantastic interactive training workshop, and at the end of you, you will have an excellent understanding as to what works best and the pitfalls to avoid.

Product launches and introductions

Posted on: March 15th, 2018 by tim No Comments

This training workshop highlights the best way to get your products/services launched and noticed – for the right reasons! We will guide you through the stages before, during and after implementation and how to monitor the results and ROI. If required, we can also act as your consultants to help you launch and position your product/services, so you achieve the maximum exposure to the right audience, utilising the best marketing available to you within your remit, resources and budgets.

Online advertising campaigns

Posted on: March 15th, 2018 by tim No Comments

Our expert team at SMART Way Forward can help you create the perfect online advertisement which highlights and positions your products/services in the most professional way. Whether it is an online banner, tower advert, static or rotating advertisement, we will help and advice you all the way from start to finish.

Market research

Posted on: March 15th, 2018 by tim No Comments

Market research is an essential resource, not just to help you gauge the public response and reaction, but also to help you back up your research and findings. In this day and age, gathering stats, facts and figures off the internet is not enough. Research needs to be valid, as it can add weight to your reasons, responses and arguments. This can be a huge benefit, especially when public opinion matters and influences the success or failure of your products/services.

Media advice

Posted on: March 15th, 2018 by tim No Comments

Media training, especially when considering an interview or appearing on television, radio or online can be quite a daunting experience. Some people are very comfortable speaking in public, whereas other people will do anything to avoid the media. We can help put your nerves at rest by training you on how to stay cool, calm and composed during situations that require media involvement. We can also help you prepare mentally so that you control the controllable and stay completely focused on the job in hand, rather than letting anxiety get the better of you.

Magazine advertising

Posted on: March 15th, 2018 by tim No Comments

Our expert team at SMART Way Forward can help you create the perfect magazine advertisement which highlights and positions your products/services in the most professional way. Whether it is a quarter page advertisement, half page, full page, double page, front or back cover or something more bespoke and creative, we will help and advice you all the way.

Identifying effective marketing strategies

Posted on: March 15th, 2018 by tim No Comments

Our expert team at SMART Way Forward can help you identify the best way to get your products/services noticed – for the right reasons! We will guide you through the stages before, during and after implementation and how to monitor the results and ROI.

Event management and coordination

Posted on: March 15th, 2018 by tim No Comments

Many of the consultants within our team at SMART Way Forward have been involved at recruiting, training and coordinating volunteers/marshals at various major sporting events or helping/implementing contingent strategies at mass participation events (such as London Marathon, also the road running and cycling events at the London 2012 Olympic and Paralympic Games). Therefore, we understand what it takes to undertake, organise and coordinate such a mammoth task leading up to a high-profile event. We have helped many clients launch and deliver sporting events around the UK and would be delighted to help you successfully deliver yours.

Design and corporate image

Posted on: March 15th, 2018 by tim No Comments

The expert team at SMART Way Forward have helped various clients design/redesign their company logos, branding and corporate image to ensure they are perceived and positioned correctly in the most professional way. In some instances, our team have also produced the flyers, advertisements, brochures and information booklets for our clients. All designed and delivered within the timescales set, to the highest quality and rolled out successfully.

Strategic marketing

Posted on: March 15th, 2018 by tim No Comments

This training workshop highlights the best way to get your products/services noticed – for the right reasons! We will guide you through the stages before, during and after implementation and how to monitor the results and ROI. If required, we can also act as your consultants to help you launch and position your services, again to give you the maximum exposure to the right audience, utilising the best marketing available to you within your remit, resources and budgets.

Anything can be achieved with PMA – Positive Mental Attitude