Read our new brochure:

Our new company brochure is now available for you to read online. You can also download a pdf version here.

“Nadeem from SMART Way Forward has worked with our teams at the London Marathon and our other key road race events, organising marshals. We have been very impressed with his professionalism and would not hesitate to recommend him to others.”
Dave Bedford
Race Director London Marathon

15 March 2018

Prioritising your database

You need to speak with all your customers/clients – but how do you decide who to call first and why? This workshop highlights the importance of profiling your customers/clients on your sales CRM database, so you know exactly who your main focus should be. It will help you identify who is a hot lead, who is showing potential and who you should just keep in touch with, but not spend too much time with as they will not impact your sales figures.

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The will to win is important … but the need to prepare is vital