Read our new brochure:

Our new company brochure is now available for you to read online. You can also download a pdf version here.

“Since I have known Nadeem he has shown excellent organisational and motivational skills. Nadeem has a strong association with athletics and has shown an exceptional ability to use his business attributes to the benefit of the sport. It is this ability to transfer skills from one area to another in a lateral way plus using his motivational manner that has encouraged him to take to launch SMART way Forward.”
Bryan Smith
Director London Marathon
Past Non Executive Director UK Athletics

15 March 2018

Observation and constructive feedback

There is no such thing as negative criticism, just positive constructive feedback. However, how you observe this and relay this back to the individual/ team is essential if you want to maintain professionalism, standards and respect at all levels. It is vital to stick to the facts and not be drawn into emotional responses or reactions. In the same way, it is just as important to identify key areas for development within the team and explain how performance can be consistently improved.

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